Current:Home > Markets'I know how to do math': New Red Lobster CEO says endless shrimp deal is not coming back -Wealth Harmony Network
'I know how to do math': New Red Lobster CEO says endless shrimp deal is not coming back
View
Date:2025-04-15 20:18:42
Shrimp lovers will notice a key item missing from Red Lobster's new menu.
In an interview with TODAY that aired Monday, CEO Damola Adamolekun announced that the seafood chain's revamped menu will include nine new items from a lobster bisque to bacon-wrapped sea scallops. However, he confirmed that the $20 endless shrimp deal has ended permanently.
"Relevant, compelling and exciting is what we want Red Lobster to be for the future, and so we’re working on that now," Adamolekun told TODAY.
Last year the seafood chain made all-you-can-eat shrimp a permanent menu item after two decades of offering it for a limited time. The decision, made by former Red Lobster CEO Paul Kenny, cost $11 million and saddled the company "with burdensome supply obligations" subsequent CEO Jonathan Tibus said in a May bankruptcy filing.
While teasing the possibility of the controversial item's return, current CEO Adamolekun decided against it, explaining that it's "because I know how to do math."
What are the new items?
Red Lobster's revamped menu includes nine new items, which have not all been revealed, Adamolekun said.
He teased following nine items:
- Hush puppies
- Bacon-wrapped sea scallops
- Lobster bisque
- Lobster pappardelle pasta
- Grilled mahi
- Parmesan-crusted chicken
"I expect a stampede into our restaurants because we’re bringing back the hush puppies," Adamolekun said, referring the item discontinued in recent years. "I stopped going to Red Lobster because they stopped the hush puppies. Since I was in college I love the hush puppies. I’m glad they’re back."
What has Red Lobster CEO previously said about ‘endless shrimp’?
Adamolekun has "always felt dubious" about the seafood chain’s decision to offer a $20 endless shrimp deal to its customers, sharing in an October interview with CNN that shrimp was a “very expensive product to give away endlessly.”
Red Lobster decided to make the deal a permanent offering last year, nearly 20 years after they only served it seasonally and for a limited time. The decision, according to Adamolekun, caused “chaos” at locations nationwide.
"You stress out the kitchen. You stress out the servers. You stress out the host. People can’t get a table," Adamolekun told CNN.
Adamolekun said in October he would consider bringing the deal back but made no promises, citing profit concerns.
“I never want to say never, but certainly not the way that it was done," he added. "We won’t have it in a way that’s losing money in that fashion and isn’t managed."
Who is the new CEO of Red Lobster
Damola Adamolekun was brought on to be the new Red Lobster CEO in August.
The Nigeria native joins the company after previous corporate experience as P.F. Chang’s CEO and Chief Strategy Officer, as well as partner at the New York investment firm Paulson & Co.
Contributing: Jonathan Limehouse and Amaris Encinas
veryGood! (11)
Related
- Residents worried after ceiling cracks appear following reroofing works at Jalan Tenaga HDB blocks
- FEMA pledges nearly $5.6 million in aid to Maui survivors; agency promises more relief
- Chad Michael Murray and Wife Sarah Roemer Welcome Baby No. 3
- Ukraine making progress in counteroffensive, U.S. officials say
- McConnell absent from Senate on Thursday as he recovers from fall in Capitol
- Commanders make long-awaited QB call, name Sam Howell starter
- Starbucks told to pay $2.7 million more to ex-manager awarded $25.6 million over firing
- Jimmy Graham arrested after 'medical episode' made him disoriented, Saints say
- Nearly half of US teens are online ‘constantly,’ Pew report finds
- Relationship experts say these common dating 'rules' are actually ruining your love life
Ranking
- Tarte Shape Tape Concealer Sells Once Every 4 Seconds: Get 50% Off Before It's Gone
- Watch: Harry Kane has assist, goal for Bayern Munich in Bundesliga debut
- Ohio State wrestler Sammy Sasso recovering after being shot near campus
- Houstonians worry new laws will deter voters who don’t recall the hard-won fight for voting rights
- Jorge Ramos reveals his final day with 'Noticiero Univision': 'It's been quite a ride'
- The Russian space agency says its Luna-25 spacecraft has crashed into the moon.
- Ukraine making progress in counteroffensive, U.S. officials say
- Dre Kirkpatrick Jr., son of Crimson Tide star who played for Nick Saban, commits to Alabama
Recommendation
Opinion: Gianni Infantino, FIFA sell souls and 2034 World Cup for Saudi Arabia's billions
'1 in 30 million': Rare orange lobster discovered at restaurant in New York
Save $235 on This Dyson Cordless Vacuum and Give Your Home a Deep Cleaning With Ease
Sweden beats Australia 2-0 to win another bronze medal at the Women’s World Cup
The FTC says 'gamified' online job scams by WhatsApp and text on the rise. What to know.
Americans face more sticker shock at the pump as gas prices hit 10-month high. Here's why
Lil Tay is alive, living with her mom after custody, child support battle in Canada
Hozier recalls 'super moving' jam session at Joni Mitchell's house: 'We all worship Joni'